Custom CRM and ERP Software for Growing Kerala Businesses
Media 360 Concept develops custom CRM and ERP software in Kozhikode, Kerala. We build systems for leads, sales pipelines, customers, inventory, billing, staff, attendance and multi-branch reporting, integrated with WhatsApp, payment gateways and accounting software — designed around your process rather than a generic template.
A CRM (customer relationship management) system tracks leads, customers and sales. An ERP (enterprise resource planning) system runs operations — inventory, purchasing, billing, staff and finance. Many growing businesses need parts of both, and pay for several disconnected tools to get them.
A custom system brings it together: one login, one database, reports that reflect how you actually measure the business.
Common modules
- Leads & sales pipeline
- Capture leads from website, Meta and WhatsApp; assign, follow up and track conversion.
- Customers & outstanding
- Customer history, credit limits, collections and reminders.
- Inventory & purchasing
- Stock across warehouses and branches, reorder levels and supplier orders.
- Billing & GST
- Invoices, receipts and exports for your accountant or Tally.
- Staff & attendance
- Attendance, targets, field visits, salary and expenses.
- Dashboards
- Owner and branch dashboards with the numbers you check every day.
Off-the-shelf CRM or custom?
Zoho, HubSpot and Odoo are good products, and for many businesses they are the right answer. Custom development makes sense when your workflow does not fit, when per-user fees add up across a large team, or when you need tight integration with existing systems.
How it works
- 01
Process mapping
Document how leads, orders and operations flow today.
- 02
Module plan
Prioritise modules and define phase one.
- 03
Prototype
Screens tested with the staff who will use them.
- 04
Build & migrate
Development and import of existing data.
- 05
Train & support
Staff training, go-live support and ongoing improvements.
What we deliver
- Process mapping
- CRM module
- ERP / operations modules
- Role-based dashboards
- WhatsApp & email integration
- Accounting & Tally export
- Data migration
- Training & support
Frequently asked questions
What is the difference between CRM and ERP?
A CRM manages customers and sales: leads, follow-ups, deals and customer history. An ERP manages operations: inventory, purchasing, billing, staff and finance. Many small and mid-sized businesses benefit from one system that covers the parts of both they actually use.
How much does custom CRM development cost?
Cost depends on the number of modules, user roles, integrations and reports. We usually deliver in phases, starting with the module that saves the most time, at a fixed price per phase.
Can the CRM capture leads from WhatsApp and our website?
Yes. Leads from website forms, Meta lead ads and WhatsApp Business can flow into the CRM automatically and be assigned to the right salesperson with reminders.
Can you migrate our data from Excel or another CRM?
Yes. We clean and import customer, product and transaction data from spreadsheets or exports, and verify totals with your team before go-live.
Tell us what you're building — we'll reply within 24 hours.
Message Media 360 Concept on WhatsApp, call, or email and get a clear, itemised plan for your project.